http://www.blueovalforums.com/forums...howtopic=12639

basically They are coming out with an orange

And heres not a suprise for ya, no more stx.

But this one is really gunna hurt you 4x4 and lifted guys.

No more FX4 Level 2 but still option to get a Torsen.

 

Interesting... Wonder if this will be the last year of the Ranger as we know it...

 

no more level II bastards

anyone on there D/L that and put it up here so we can see it

 

well i hope they have something new coming out for it.

they will prolly drop it for a year and realize they made a horrible mistake and bring it back like the taurus...

 

sounds like the death of a Ranger, Grabber Orange sounds like it would look bad on the Ranger. I always thought Legend Lime would look cool on the Ranger.

Its been a while since I've seen the Ranger advertised locally. heaven for bid that Ford sells a Ranger over an F150, seems like since the new 05 F150's came out Ford bailed on the small pickup market. and the Ranger suffered. We should've had an all new Ranger in 04-05, but instead they went with an all new F150. I remember when my brother bought his 04 Edge, and one dealer refused to allow us to look at a Ranger, all they would show him was an F150. which he had no interest in.

hopefully we'll see an all new Ranger in 2010, but with the way it looks right now, my next truck, will be a Toyota

 

They are already working on the all new F-150... The Rangers may become a collectors item soon lol.

 

I just read through the order guide here at work, and it looks like although there is no Level II package, it has been intergrated into the FX4. It says that the front bumper and valnce w/fogs has been restyled, but no pics yet. So, level II is not gone, there just making the FX4 more of an upgrade.

 

anyone want to post it up here so i don't have to register over there

 

Too many different style options = ford losing money

Take it back to standard truck model options and make the money off of upgrades to those. FX4, XLT, XL should be all thats needed (since the Edge is not avaliable anymore).

 

X2

 

Marketing Strategy Key Points:

�� The truth is… For over two decades, compact pick-up buyers have made Ranger its top choice where quality and value count the most. Ranger's heritage is one "Built Ford Tough®" truck, hands down.

�� Honored consecutive years for "Highest Ownership Loyalty." rating surveyed by R.L. Polk & Company.

�� New for 2008 model year:

o STX and FX4 Level II series will be discontinued this model year in favor of a more simplified series line-up. XL series will have a total of seven paint colors to choose from. XLT series will be standard equipped with body color bumpers. SPORT series will be complemented with the former STX grille and more. FX4 Off-Road standard equipped with a lot more extras, compared to last year's model.

o Focus is on standard safety & security features: Personal Safety System®, Tire Pressure Monitoring System(TPMS) and SecuriLock® on all series.

o The fuel-efficient aluminum block 16-valve 2.3L DOHC I4 (“Top Choice ”) engine for getting around town. Standard equipped on all XL and XLT 4x2 Regular (6 ft. & 7 ft. cargo box) and on 2 Dr. SuperCab models.

o Emphasis is on the array of possible cab and bed size configurations offer in value price-point advantage over the competition.




• New for 2008 MY
— The Ranger line-up of 4 base PEP coded
configurations enable true custom ordering to
accommodate your customer's needs

PROGRAM LINE-UP

• XL (861A)
• XLT (867A)
• SPORT (864A)
• FX4Off-Road (870A)

NEW EXTERIOR CHANGES

• Revised lower front bumper valance with an integrated 1
inch air deflector for reduced drag and improved fuel
economy on all series
• Revised fog lamp design, larger round diameter for
increased visibility, available where applicable
• Body color front and rear bumpers standard on all XLT 4x2
models
• Chrome H bar grille standard on all XLT 4x2 models
• Black horizontal STX style grille with body color surround
replaces body color H-Bar grille on SPORT series
• Step bars (18P) standard on all SPORT SuperCab
• Skid plates (17B) standard (fore, mid & aft) on SPORT 4x4
SuperCab & FX4 Off-Road
• Trailer Tow, Class III (53L) standard on all SPORT
SuperCab & FX4 Off-Road
• 15" 7-spoke silver painted steel wheel (64E) standard on
XL 4x2, mounted P225/70Rx15 A/S BSW tire
• P225/70Rx15 A/S OWL tire standard on XLT 4x2, mounted
on (64E) wheel
• P235/75Rx15 A/T OWL tire standard on XLT 4x4, mounted
on 15" 7-spoke chrome clad steel wheel (64G)
• Colors Added:
— Grabber Orange Clearcoat (U3) available first 6
months of production
— Torch Red Clearcoat (D3) available on XL series
— Vista Blue Clearcoat (G9) available on XL series
• Colors Deleted:
— Silver Clearcoat Metallic returns last 6 months of
production replacing Grabber Orange Clearcoat in
the lineup
— Screaming Yellow Clearcoat
• Revised standard and optional wheel line-up for this model
year, see Functional Equipment page and Optional
Equipment page for details

INTERIOR CHANGES

• Revised power equipment group; door, mirror and window
(push/pull) switches.
• Sport bucket seats from last year's FX4 Level II are now
standard equipped on FX4 Off-Road

FUNCTIONAL CHANGES

• 5-Speed manual transmission (44J) with FX4 Off-Road
(870A) will have (late availability) status until further notice
• Rancho® HD twin tube gas shocks are standard on FX4
Off-Road

NEW OPTION CHANGES

• Torsen® limited slip (XR8) rear differential upgrade with
4.10 gear ratio available on FX4 Off-Road (870A)
• Fog lamps (595) available on XLT 4x2 Regular and
SuperCab models
• Cold Weather Option (41H) includes engine block heater
available on all series (See Packaged Options/Emissions
page for details)

NEW FACTORY INVOICED ACCESSORIES – DEALER
INSTALLED

• Power Code™ Remote Start System (85B) available on
XLT, SPORT and FX4 models equipped with Automatic
transmission (44D) and Power Equipment Group (907)

 

Thanks Bob!

 

cool!

 

I find these options interesting..... Wonder why they swapped from Bilstein to Rancho



FUNCTIONAL CHANGES

• 5-Speed manual transmission (44J) with FX4 Off-Road
(870A) will have (late availability) status until further notice
• Rancho® HD twin tube gas shocks are standard on FX4
Off-Road

 

That's just the summary, not the complete PDF document, but it should help.

 

Marketing Strategy Key Points:

�� The truth is… For over two decades, compact pick-up buyers have made Ranger its top choice where quality and value count the most. Ranger's heritage is one "Built Ford Tough®" truck, hands down.

�� Honored consecutive years for "Highest Ownership Loyalty." rating surveyed by R.L. Polk & Company.



I love that too. So if its so great for marketing why not give it a little love in the redesign department.

 

because they use Rancho on all the other FX4 packages (on the F-series, and the Expedition), they just simplified things.....

why change something that has been top seller for over 10 years

 

but in the same respect why kill it?

 

they aren't really killing it.....just simplifing it......makeing it to more of what it used to be........i think they should get rid of the Sport model since they are putting painted bumpers as standard feature on the XLT's.........i don't understand why people pay for a Sport 2wd (for the extra height) instead of getting an XLT 4wd for the same price...

 

I meant kill as in, all the data we have is that its going to be discontinued soon.

I think its a good idea to simplify the lineup. And I agree that the sport shouldnt really be there.

 

ahhh.......

i would almost bet that if they kill it, then they will have something to replace it with something else....there is always going to be a market for small truck......too many companies want them for delievery trucks (auto parts stores espically) and too many people want them for the truck with decent fuel milage....

 

man they sound tempting... love the grabber orange and screamin yellow...

 

So how do you order the 31-spline 8.8 now. Standard for all FX4s or optional?

 

So the FX4 now comes with the 31 spline axle as an option? I like that.

I like this too
FX4 lvl2 seats now in the FX4, so leather?

What about carpet? Dash colors? They ditch the black?

The old STX grill in the sport will be nice as well.

Can't wait to see the grabber orange!

The changes dont seem all that bad.

 

its not the same price its 2~3 thousand more for 4wd! I like the sports, i say dont drop it.